10 Weekend Reads for Video Pros for November 10, 2012
Chris Potter- November 10, 2012
Here are some of the most interesting articles I've read over the last week on film & video production and post-production. I'm returning to my usual weekend posting schedule for these.
5 Things To Help You Know How Much To Charge. This is a great video that will help you decide what your time is worth and how much to charge for your work.
How to Raise Your Freelance Pay Rates in the Next 60 Days. Now that you've figured out how much you want to charge, here is a good post with some ideas and strategies on how to get there.
How to Craft Your Portfolio to Your Target Market. The portfolio tips in this article aren't really geared towards video, but I think they are certainly worth considering for anyone getting started in the business or putting together a new reel.
5 Ways To Use Marketing Videos On Your Site. You probably have all sorts of knowledge about the importance of using video as part of your marketing efforts, but do your clients really understand the power of video? This article might be a good one to share with them, and maybe prompt a discussion about how you can help them out :).
Terry Gilliam on the Importance and Power of Storyboarding. An old but good series of clips from Terry Gilliam on his storyboarding process, where it fits into his workflow, and how it helps him bring his vision to the screen.
George Lucas: I Sold Lucasfilm To Disney To ‘Protect It’. StarWars.com just released a short video in which George Lucas and Lucasfilm’s co-chairman Kathleen Kennedy explain some of the logic behind the sale to Disney. It's interesting that he believes that Disney's capabilities and facilities will help protect the company.
An hour long presentation of the new features within Final Cut Pro X 10.0.6 at the LACPUG. If you are interested in how Final Cut Pro has evolved and what the latest release can do, then this video is well worth your time. There are also a couple of other FCP X training videos embedded in the post.
7 of 10 B2B Marketers Use Online Video, Up 35% from Last Year. Some stats here that can be used to convince clients to invest in video production - seven of ten B2B marketers now using online video as a marketing tactic.
The Raw Time-lapse Tutorial – Part II – Story, Scheduling & Scouting. A good tutorial on workflow for capturing and processing time-lapses.
Building the ultimate Final Cut Pro X edit suite if money wasn't a problem. What can I say, Christmas is coming...
Co-founder of ScreenLight.